of Tequila, Espíritu de México, S.A. de C.V. (Mundo Cuervo)

Effective from May 24, 2018

1. Introduction
2. Key Aspects of Your Consent
3. Information We Collect
4. How We Use the Information We Collect
5. Shared Information
6. Your Preferences
7. Transmission to Other Countries
8. Links
9. Security
10. Minors
11. Access and Updating of User Information
12. Changes to the Privacy Policy
13. Information on the Collection of Data from Cookies, Other Technologies, and Third Parties
14. Acceptance and Consent

Welcome to our privacy policy. We ask that you read it carefully, as it will help you make better, informed decisions about your relationship with us. We look forward to your visit to our various leisure areas soon. Let’s begin.

Tequila, Espíritu de México, S.A. de C.V. (hereinafter, «Mundo Cuervo») is the company responsible for processing your data, with tax ID (RFC) MCU030303UX6 and its registered office at Periférico Sur 8500, Colonia el Mante, Tlaquepaque.

This data protection policy governs access to and use of the Website service (hereinafter, the Website) that TEM makes available to users interested in its products and services.

1. Introduction
   Thank you for your interest in the products and services offered by Mundo Cuervo.

This is our Privacy Policy. Before getting into details, we highlight a few key principles on which it is based.

The Privacy Policy has three objectives:

1. To explain how we use the information you share with us to make your visit to our spaces a great experience.
2. To ensure that you understand what information we collect with your permission and what we do, and do not do, with it.
3. To hold ourselves accountable for protecting your rights and privacy according to this policy.

All the information we collect is related to the provision of Mundo Cuervo’s services and its features. Generally speaking, there are two categories of information we collect: 1) information we need to improve the profiling of our leisure offerings, and 2) information we may use to provide you with additional features and better experiences if you choose to share that information.

The first category includes the following:

• Registration information, including your name, date of birth, email, phone number, and any other information you provide when you fill out a contact form on our website.
• We obtain your broad, non-specific location from your IP address. Our services and pricing vary depending on location, so we need to know which country you are located in. This also allows us to suggest recommendations based on your general location, such as transportation or interim stays.
• The sections of our site you visit. This allows us to make recommendations and suggest relevant content.
• Technical information. This includes the type of browser and device you use, helping us determine the format of our promotional campaigns and target audience.

The second category includes information that allows us to offer additional features. We will never receive any of the following data unless you explicitly choose to share it with us. It’s that simple. Here are some examples:

• Your specific location: We will never collect or use your device’s specific location without first obtaining your explicit permission. This information allows us to suggest visits to various spaces during your stay and notify you of real-time activities (this applies only to the Mundo Cuervo and Club Mundo Cuervo mobile apps).
• Your photos: We will never access your photo gallery.
• Your contacts: We will never analyze or import your contacts.
• Your microphone: We will never access or use your microphone.

The distinction between these two categories is important. The first category is information you need to provide to enable future contact with you regarding any questions about our services. When you accept our Privacy Policy, you give us the right to collect this information and use it for the purposes described. The second category of information will only be collected if you explicitly grant us permission to do so in the future. For this second category of information, we will request your permission before accessing it for the first time, describe how we will use it if you grant permission, and use the information only for the described purpose. You will always have the option to change your mind and revoke that permission. Accepting our Privacy Policy does not mean that you have given us permission to access or use the second category of information; we are simply explaining that we may ask for your permission to do so in the future.

We will be transparent with you about how and when we may share information.

In certain contexts, we will share specific information. For example, like most services, if you subscribe to Mundo Cuervo through a third party, such as Facebook or a mobile provider, we share some information with them, and they share some information with us to enable your account. We also share anonymous information with our marketing partners, who help us with promotional purposes, and with advertisers who allow us to offer a free service. Similarly, you may ask us to share information (such as your email address) with other partners who may want to send you news or promotional offers directly, but you can also revoke that permission at any time.

We hope this helps you understand our privacy commitments. Below are the details, but remember that this Introduction is part of the Privacy Policy itself: it is our promise to you. If you ever have questions or concerns, please write to us at [email protected].

2. Key Aspects of Your Consent
   By using or interacting with the website or app, you authorize the following:

• The use of cookies and other technologies.
• The transmission of your information outside your country of residence.
• The collection, use, sharing, and other processing of your information, including for advertising purposes (as described in the rest of this Privacy Policy; we encourage you to continue reading).
• The publication and management of your information, as described in the Shared Information section.

In each case, you authorize the processing of data by the organizations described in this Privacy Policy, including Mundo Cuervo as the data controller, referenced at the end of this document (collectively, «Mundo Cuervo,» «we,» «us,» «our»). In the Your Preferences section, we describe the important controls and settings related to your registration with Mundo Cuervo. If you do not agree with the terms of this Privacy Policy, do not register.

3. Information We Collect
   We may collect and store the following information:

3.1. Registration Data
When you sign up for the Service, we may request information such as your username, password, email address, date of birth, gender, address, postal code, and country. If you use the Service with third-party application authorizations (as defined in the Terms and Conditions of Use) (e.g., Facebook), you authorize us to collect your authentication information, such as your username and encrypted access authorizations. We may also collect other types of information that are available in your third-party application account, or through it, such as your name, profile picture, country, city of residence, email address, date of birth, and the names and profile pictures of friends and networks.

You may also voluntarily choose to add additional information to your profile, such as your mobile phone number and mobile service provider.

3.2. Usage, Log Data, and Cookies
When using or interacting with the Service, we may use various technologies to collect information about your use of and access to the service. We may collect the following information:

• Information about your subscription type and your interactions with the Service, third-party applications, as well as advertisements, products, and services offered or available through the Service, or linked to it.
• Details of any queries you have made and the date and time of your request.
• User content (as defined in the Terms and Conditions of Use) that you post on the Service, including messages you send and receive through the Service.
• Technical data, which may include URL information, cookie data, your IP address, the type of device you use to access or connect to the Mundo Cuervo service, the unique device identifier, device characteristics, network connection type (e.g., WiFi, 3G, LTE) and provider, network and device performance, browser type, language, digital rights management information, operating system, and Mundo Cuervo application version.
• Data from mobile device sensors generated by motion or orientation (e.g., accelerometer or gyroscope).

You may integrate your Mundo Cuervo account with third-party applications. If you do so, we may receive similar information related to your interactions with the Service on the third-party application and information about your public activity on the third-party application. This includes, for example, «Likes» and posts on Facebook. We may use cookies and other technologies to collect this type of information. For more information on the use of this information, see the Information on the Collection of Data from Cookies, Other Technologies, and Third Parties section of this Privacy Policy.

3.3. Your Mobile Device
We may provide features that depend on the use of additional information from your mobile device or require access to certain services on your mobile device, which will enhance your experience on Mundo Cuervo, but are not required to use the Service. (In other words, this is information from the second category described in the Introduction to this Policy.) Granting us access does not mean you are giving us unlimited access to that information, nor will we access specific information without your permission. Instead, for each type of information mentioned in this section, before accessing this information or these features on your mobile device, we will request your permission. If you grant us such permission, we will collect the information for the specific purposes explained at the time we request your permission. You are not required to grant us such permission to use Mundo Cuervo, and accepting this Privacy Policy does not imply that you are granting us permission to access this information.

Specifically:

• Photos and Camera: We will not access your photos or camera, and we will never analyze or import your photo library or recordings. We will only use the images you specifically choose to share with us from a third-party provider such as Facebook, Twitter, or Instagram.
• Location: We will not collect or use your mobile device’s specific location (using, for example, GPS or Bluetooth). Additionally, if you choose to share location information but later change your mind, you will always have the option to stop sharing it. Please note that this does not include your IP address. We will continue using your IP address as described in Section 3.2 above to determine, for example, in which country you are located and to comply with our licensing agreements.
• Voice: We will not access your microphone without first obtaining your explicit permission. You will always have the option to disable microphone access.
• Contacts: We will not analyze or import contacts stored on your phone.

3.4. Payment Data
If you sign up for the trial subscription (as defined in the Terms and Conditions of Use), purchase one of our paid subscriptions (as defined in the Terms and Conditions of Use), or make any other purchase through our Service, we and the payment processors we work with may collect and store your credit or debit card information (such as card type and expiration date) and other financial information needed to process your payment. We may also collect certain limited information, such as your postal code, mobile phone number, and transaction history details, all of which are necessary to provide the Service. Additionally, payment processors generally provide us with limited information about you, such as a unique token that allows you to make additional purchases using the stored information, expiration date information, card type, and certain digits of your card number.

If you require an invoice, Mundo Cuervo will collect and store additional information, such as your name, date of birth, and phone number, and provide this information to the payment processors we work with to issue the invoice, conduct credit checks, and send it to you.

BY ACCEPTING THE PRIVACY POLICY, YOU EXPRESSLY AUTHORIZE MUNDO CUERVO TO USE AND SHARE THE INFORMATION YOU PROVIDED TO MUNDO CUERVO, EVEN IF SUCH INFORMATION IS PROTECTED BY LOCAL BANK SECRECY LAWS, WITH OTHER JB GROUP COMPANIES, CERTAIN BUSINESS PARTNERS, AND TRUSTED SERVICE PROVIDERS THAT MAY BE OUTSIDE YOUR COUNTRY OF RESIDENCE (INCLUDING COUNTRIES THAT DO NOT OFFER THE SAME LEVEL OF PROTECTION FOR PROCESSING PERSONAL DATA AS YOUR COUNTRY OF RESIDENCE). YOU ACKNOWLEDGE AND AGREE THAT BY ACCEPTING THIS PRIVACY POLICY, YOU EXPRESSLY WAIVE YOUR RIGHTS UNDER BANK SECRECY LAWS WITH RESPECT TO MUNDO CUERVO, ANY JB GROUP COMPANY, ANY BUSINESS PARTNER, AND TRUSTED SERVICE PROVIDER THAT MAY BE OUTSIDE YOUR COUNTRY OF RESIDENCE. THIS CONSENT WILL BE VALID FOR THE DURATION OF YOUR RELATIONSHIP WITH MUNDO CUERVO.

3.5. Sweepstakes, Contests, and Surveys
From time to time, we may offer you the opportunity to participate in promotions such as sweepstakes, contests, offers, and surveys («special promotions») through the Service. Special promotions will be governed by an additional or independent privacy policy or terms and conditions, separate from this Privacy Policy and the Terms and Conditions of Use. If the provisions of the special promotion’s privacy policy and terms and conditions conflict with this Privacy Policy or the Terms and Conditions of Use, the additional or independent provisions will prevail. If you participate in a special promotion, we may request certain additional information beyond what is specified in this Privacy Policy, including personal information. That additional information may be combined with other account information and may be used and shared as described in this Privacy Policy.

3.6. Mundo Cuervo Partners and Service Providers
We may also receive information about you from our partners and service providers, which we will use to personalize your experience, evaluate the quality of ads and responses to them, and display advertisements relevant to you. We also use this information as explained in the How We Use the Information We Collect section that follows.

4. How We Use the Information We Collect
   According to the permissions you grant us to collect the information, we may use the information we collect, including your personal information, for the following purposes:

1. To provide, personalize, and improve your experience with the Service, products, services, and advertisements (including third-party products and services) available through or outside the Service (including on other websites you visit), for example, by offering personalized recommendations, features, advertisements, and content tailored to or localized through or outside the Service.
2. To ensure the technical functionality of the Service, develop new products and services, and analyze your use of the Service, including your interaction with applications, advertisements, products, and services offered or available through the Service or linked to it.
3. To communicate with you for research or Service-related purposes, via emails, notifications, text messages, or other messages that you have agreed to receive.
4. To communicate with you, either directly or through one of our partners, for commercial and promotional purposes via emails, notifications, or other messages according to the permissions you’ve set. In the Your Preferences section below, you’ll find information about your options for opting out of certain messages.
5. We may use your mobile phone number to send you informational, commercial, and promotional text messages via an automatic dialing system if you explicitly authorize us to do so; your consent is not a condition for subscribing to Mundo Cuervo services.
6. To enable and promote the Service and other services and products, both within or outside the Service, such as Mundo Cuervo service features and content, products, and services available through the Service.
7. To process payments or prevent and detect fraud.
8. To enforce this Privacy Policy, the Terms and Conditions of Use, and other agreements you’ve accepted, including protecting the rights, property, or safety of Mundo Cuervo, its users, or any other person or content protected by copyright on the Service.
9. To offer features, information, advertisements, or other content based on your location.
10. As otherwise outlined in this Privacy Policy.
    
    

5. Shared Information
   In this section, we describe how you or we may share the information collected or generated by using the Mundo Cuervo service.

5.1. Information You Share

5.1.1. General
Registering with Mundo Cuervo is a social service that offers many ways to find and discover content. We encourage you to take advantage of these social features with other people using the Service.

Please note that some information will always be public, meaning third-party applications can access this information via our Application Programming Interface (API) and development tools. Certain additional information may be shared with third-party applications and others via third-party applications, depending on your permission settings. For example, you can use the settings options to control whether your Mundo Cuervo activity is posted on Facebook. Likewise, you may authorize third-party applications to access your email address, subscription status, location, date of birth, or similar information if requested.

We may use your public information to promote the Service and help others discover Mundo Cuervo content, including through Facebook and other third-party applications and websites that integrate with Mundo Cuervo. Your information may be used to notify others within the Service.

If you explicitly authorize us, we may notify other users of your location. Likewise, if other Mundo Cuervo users explicitly authorize us, we may notify you of their locations. We may offer the option to share this information to create shared experiences.

For information on managing notifications, public information, and what you share with other users, see the Your Preferences section below.

5.1.2. Third-Party Applications
If you connect your Mundo Cuervo account to a third-party application, Mundo Cuervo will automatically share your activity and stories related to the activity, including the content you are interested in. You understand and accept that this information may be attributed to your account on the third-party application and may be published on that service. Although this information is automatically shared by default, the Your Preferences section below provides information about configuration options to limit shared information. The third-party application may also have similar options.

Mundo Cuervo also allows you to share specific content individually with third-party applications, services, users, and other people. Please note that if you post content to a third-party application or service, other users of the Service will be able to see it, regardless of your Mundo Cuervo account settings.

You understand and accept that the use of the information collected by a third-party application about you (or authorized by you) is governed by that application’s privacy policies and your settings on the relevant service, and Mundo Cuervo’s use of that information is governed by this Privacy Policy and your Mundo Cuervo account settings.

5.2. Information Mundo Cuervo Shares

5.2.1. Marketing and Advertising
We may share information with advertising partners to send you promotional information about Mundo Cuervo or show you more personalized content, including relevant advertising about products or services that may interest you and to understand how users interact with advertisements. We share the information in an anonymous format (e.g., by using hashing) that does not reveal your identity.

See the section on Information on the Collection of Data from Cookies, Other Technologies, and Third Parties below for information about the cookies and other technologies used by us and third parties to offer you more relevant options and advertisements.

5.2.2. Service Providers and Others
Occasionally, we may share your information with service providers to execute and process user data and provide our Service in accordance with this Privacy Policy. For example, we work with service providers that complement our products and analytical service providers that help us better understand the use of our Services. If a third party processes user data on our behalf (e.g., a website hosting provider), they are subject to security and confidentiality obligations that comply with this Privacy Policy and applicable law. If a third party processes user data on its own behalf, the processing is subject to their own privacy policy and applicable law.

5.2.3. Other Shared Information
In addition to the aforementioned, we may also share your information with third parties for the following specific purposes:

• To enable the merger, acquisition, or sale of our assets, in whole or in part.
• To respond to legal proceedings (e.g., a court order or subpoena), if we believe in good faith, it is necessary to do so, to comply with legal requirements, to protect any person’s safety, to protect Mundo Cuervo’s rights and property, including enforcing the Terms and Conditions of Use and other agreements you’ve accepted, and to resolve technical, fraud, or security issues.
• To inform researchers for purposes that include statistical analysis and academic studies, but only in an anonymous form.
• To publish anonymous or aggregate information about the use of the Mundo Cuervo service.
• To allow other JB Group companies to use your information as outlined in this Privacy Policy.

6. Your Preferences
   With the configuration options we offer, you can choose what type of communication you want us to send you, manage your public information, and set sharing preferences. However, as explained in the Information You Share section, certain information is set as public for others by default.

7. Transmission to Other Countries
   Mundo Cuervo transmits, processes, and stores user information via servers located in various countries. As a result, Mundo Cuervo may share your information with other corporately related companies to carry out the activities specified in this Privacy Policy. Mundo Cuervo may also subcontract information processing or share it with third parties located in countries other than your country of residence. Therefore, your personal information may be subject to privacy laws that differ from those in your country of residence. The aforementioned third parties may transmit and process information collected within the European Economic Area (EEA); these third parties may be located in a country outside the EEA, where you may have fewer legal rights regarding your information. Mundo Cuervo will process your information as described in this Privacy Policy.

8. Links
   We may display third-party advertisements and other content that links to third-party websites. We do not control or take responsibility for the content or privacy practices of third parties. Please read the third parties’ privacy policies to understand how they collect and process your personal information.

9. Security
   We are committed to protecting our users’ information. Since your password protects your user account, you should use a unique and secure password, limit access to your computer and browser, and log out after using Mundo Cuervo. Although we implement measures to protect data, no method is completely secure, and we cannot guarantee the security of user information.

10. Minors
    Mundo Cuervo registration is not intended for individuals under the age of 18. (In some countries, stricter age limits may apply. Please refer to our Terms and Conditions of Use.) We do not knowingly collect personal information from children under 13 years old or those below the applicable age limit (the «age limit»). If you are younger than the specified age limit, do not use the Service or provide us with personal information. If you are a parent of a child below the age limit and you become aware that your child has provided personal information to Mundo Cuervo, please write to us at [email protected] to request access, rectification, cancellation, or objection rights as applicable.

11. Access and Updating User Information
    If you have questions regarding privacy on the Service, this privacy policy, or the information we hold about you, please write to us at [email protected]. You can also contact a Privacy representative by sending a letter to Tequila, Espíritu de México, S.A. de C.V.: Legal Department, Guillermo González Camarena 800, PB, Mexico, CP 01210, Mexico City. We will respond to your request within a reasonable period after verifying your identity in accordance with local laws. We suggest you include documents proving your identity and a clear and precise description of the information you wish to access.

12. Changes to the Privacy Policy
    From time to time, we may make changes to the agreements at our discretion. If we make significant changes to the Agreements, we will notify you in a timely manner according to the circumstances, for example, by displaying a prominent notice on the Service or sending you an email. In some cases, we will notify you in advance, and your continued use of the Service after the changes are made will constitute your acceptance of the changes. Therefore, please be sure to read the notice carefully. If you do not wish to continue using the Service under the new Agreement, you may terminate the Agreements and contact us through the Customer Service contact form.

13. Information on the Collection of Data from Cookies, Other Technologies, and Third Parties
    This section describes the use of cookies and other technologies. For more information on how Mundo Cuervo shares information, see the Information Mundo Cuervo Shares section.
    
    

13.1 What Are Cookies and Other Technologies?
A cookie is a small text file installed on your computer, mobile phone, or other device when you visit a website. The cookie helps website providers recognize your device when you return to the website. Similar technologies exist, such as pixel tags (transparent graphic images embedded in a web page or email indicating that the page or email has been viewed), web bugs (similar to pixel tags), and web storage, which are used in desktop software or mobile devices.

There are also technologies such as device identifiers and Software Development Kit (SDK) integrations to help companies recognize your device when you return to an app or use the service in some way.

13.2 Manage Your Cookies and Other Preferences

Many web browsers allow you to manage your preferences. You can set your browser to reject or delete certain cookies. You can also manage other technologies in the same way you manage cookies using your browser’s preferences.

Please note that blocking cookies may affect the Mundo Cuervo service or prevent certain elements from functioning properly.

Your mobile device may also have the option “Limit Ad Tracking” (for iOS devices) or the option “Opt-out of Interest-Based Ads” (for Android devices), which allow you to limit the use of information related to your app usage for interest-based advertising.

Please note that even after opting out of the above mechanisms, you may still receive advertisements while using the Mundo Cuervo service.

We work with advertising partners to include advertisements on the Mundo Cuervo service. One of the services we use to track activities related to the Service, for example, by storing cookies, is Google Analytics from Google (Google, Inc., headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). We may use providers like Google, which use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and deliver ads based on your previous visits to our website, including Google Analytics Advertising Features. Google offers tools to manage the collection and use of certain information by Google Analytics at tools.google.com/dlpage/gaoptout and Google Analytics Advertising Features or the Google Display Network using Google Ads Settings at google.com/settings/ads.

By accepting this, you authorize the use of the cookies and other technologies described above.

13.3 More Information

For more information about the use of cookies and how to block them, visit allaboutcookies.org, youronlinechoices.eu (Europe), or aboutads.info/choices (U.S.). If you have questions or comments about the use of cookies, please write to us at [email protected].

14. Acceptance and Consent
    
    14.1. The User declares to have been informed of the conditions regarding the protection of personal data, accepting and consenting to the processing of the same by Mundo Cuervo, in the manner and for the purposes indicated in this Privacy Policy.

In accordance with the Principle of Data Purpose Limitation outlined in Regulation (EU) 2016/679 of the European Parliament and Council, dated April 27, 2016, regarding the protection of natural persons concerning the processing of personal data and the free movement of such data, the User is informed that their data will only be collected for the purposes stated in the previous paragraphs and will not be processed in a manner incompatible with these purposes.

Thank you for reading our Privacy Policy. We hope you enjoy Mundo Cuervo.

Data Controller:

Mundo Cuervo TI
Jose Cuervo 73, Colonia Centro
Tequila, Jalisco, Mexico

© Mundo Cuervo.

PRIVACY NOTICE

TEQUILA, ESPÍRITU DE MÉXICO, S.A. DE C.V. (hereinafter «the Company»), with its address at Jose Cuervo, Number 73, Colonia Centro, Postal Code 46400, in Tequila, Jalisco, informs you that it may obtain, transfer, store, and use the personal data you provide on this website, which will be used exclusively to access the site, as well as the products and services offered on it, and other activities that require the user to be registered. Therefore, they will be used for the following purposes:

• To access the present website.
• To register and process your reservation and/or purchase requests for the products and/or services of Mundo Cuervo® and/or Jose Cuervo Express®.
• To charge and invoice the products and services purchased from Mundo Cuervo® and/or Jose Cuervo Express®.
• To address your inquiries and suggestions.
• To inform you of promotions, contests, competitions, and activities organized by the Company, as well as its subsidiaries and affiliates.
• To document your visits or events at Mundo Cuervo® and/or Jose Cuervo Express®.
• To affiliate you with Club Mundo Cuervo®.
• To obtain passenger insurance if you are a visitor on Jose Cuervo Express®.
• To conduct satisfaction surveys.
• To subscribe you to our newsletter.
• To organize your events.
• To maintain control over individuals accessing this website.
• To participate in the research, promotion, and marketing of Mundo Cuervo® and Jose Cuervo Express® services and products, which may be made available to companies corporately related to the Company.

We inform you that we may take photographs of you when you attend our events, which may be shared in media and social networks.

The Company is responsible for the personal data it collects, and therefore processes your personal data in accordance with the principles of legality, consent, information, quality, purpose, loyalty, proportionality, and responsibility, as outlined in the Federal Law on Protection of Personal Data Held by Private Parties, its Regulations, and guidelines (hereinafter collectively referred to as «the Legislation»).

The Company employs appropriate physical, technological, and administrative procedures to protect the information it collects, preventing unauthorized access and disclosure, maintaining data accuracy, and ensuring proper use of information.

The personal information you have provided is stored in controlled databases with limited access in accordance with the Legislation.

You can exercise your rights to access, rectification, cancellation, and/or opposition (also known as «ARCO Rights»), as well as the revocation of consent contained in the Legislation, by submitting a form that can be obtained upon request at the following email addresses, directed to attorney Vianney Ramos Rosales:

[email protected]

The Company provides the procedure for exercising your ARCO Rights and revocation of consent at the address indicated above for receiving notifications.

Please be informed that the Company will refrain from selling, leasing, or transferring your personal data. It will only share your personal and/or financial information in the following cases:

1. a) With companies with which it maintains a corporate relationship;
   b) With those companies that assist us in selling tickets; and
   c) With banking institutions used for reservations or the purchase of tickets for Mundo Cuervo® and/or Jose Cuervo Express®.

As a result, the individuals to whom personal data is transferred may not use the information provided by the Company for purposes other than those established in this notice.

These data transfers will be carried out with all appropriate security measures, in accordance with the principles contained in the Legislation.

If there is a security breach at any stage of the processing of personal and/or financial data, the Company, through the responsible party, will immediately inform you by email of the security breach, so that you can take the necessary steps to protect your rights. If your email is not available, the notification will be posted on the Mundo Cuervo® (http://www.mundocuervo.com) and Jose Cuervo Express® (http://www.josecuervoexpress.com/) websites.

To limit the use and disclosure of your personal information, you have the following options:

1. a) Registration in the Public Consumer Registry and/or the Public User Registry to avoid advertising, which are managed by the Federal Consumer Protection Agency («PROFECO») and the National Commission for the Protection and Defense of Financial Services Users («CONDUSEF»), respectively, to ensure that your personal data is not used to receive advertising or promotions from companies offering goods or services. For more information about this registry, you can visit the websites of PROFECO and CONDUSEF or contact them directly.

If you believe that our conduct or omissions have violated your right to the protection of your personal data, or if you suspect a violation of the provisions of the Legislation, you may file a complaint or grievance with the Federal Institute for Access to Information and Data Protection («IFAI»). For more information, we suggest visiting their official website at www.ifai.org.mx.

The registration on this website requires that the provided data be truthful and complete, and this data will be updated with your cooperation. If the personal data you provide is incomplete or inaccurate or not updated in time, the Company will be exempt from any liability that may arise as a result.

In accordance with the legislation, once you have read this Privacy Notice, it will be considered that you agree to the collection, processing, transfer, use, and storage of the personal data provided to the Company as described above.

The Company reserves the right to modify this privacy notice, which will be announced on the following websites: http://www.mundocuervo.com and http://www.josecuervoexpress.com, and at the Mundo Cuervo® address indicated above, with reasonable notice before its implementation.